Value Meets Momentum: Time to Add Columbia Sportswear to the Watchlist (Rating Upgrade)
Columbia Sportswear (COLM) looks undervalued relative to its cash-generation and balance-sheet strength. With free cash flow of $321m, EV/EBITDA of 7.4, no financial debt, and a 2%+ dividend yield, the stock offers an asymmetric risk/reward heading into the fall/winter selling season. This is a tactical long: entry $58.49, stop $50.00, target $70.0…