Apple has begun a major reshaping of its hardware and product leadership this month, placing Chief Hardware Officer Johny Srouji at the center of a redesigned organizational structure intended to accelerate device development and draw the companys in-house silicon work closer to product teams ahead of John Ternuss scheduled takeover as CEO on September 1.
The reorganization redistributes responsibilities across the product design and engineering ranks. Kate Bergeron will no longer lead the overall product design group; instead, her prior remit is being split among deputies focused on distinct device families. Shelly Goldberg will take charge of Mac product design, while Dave Pakula will assume responsibility for Apple Watch, iPad, and AirPods design. Richard Dinh will continue in his existing role leading iPhone product design.
Bergeron is being elevated into a role overseeing product reliability across all Apple devices, and she will retain responsibility for materials development. In this new capacity she will report to Tom Marieb, who serves as Head of Hardware Engineering.
Two executives who previously served as deputies to John Ternus will now report directly to Srouji. Matt Costello is being named head of a newly formed Ecosystems Platforms and Partnerships team, while Kevin Lynch will lead a special projects group focused on robotics.
On the silicon and advanced technologies side, the reorganization expands several leaders scopes. Sribalan Santhanam, the head of silicon engineering, will add oversight of Apples silicon engineering teams in Israel to his portfolio, along with responsibility for chip packaging and analog mixed-signal technologies.
Zongjian Chen, who leads the Advanced Technologies Group, will gain supervision of sensor software and prototyping, battery and camera engineering, and display engineering. Chen is also being assigned leadership of Apples project to develop a noninvasive blood-sugar monitor; oversight of that project is being transferred from Tim Millet, who heads Platform Architecture.
Tom Marieb will continue to oversee hardware engineering leaders across several device areas, including Eugene Kim for Apple Watch, Deniz Teoman for electrical engineering, and Paul Meade for the Vision Products Group.
Context and focus
The structural moves concentrate decision-making for product reliability, materials, silicon engineering, and advanced technology under clearly defined leaders, while creating new cross-functional teams for ecosystems and robotics. The changes are positioned as being aimed at speeding up future device development and strengthening the integration between silicon and product teams in the months leading up to the planned CEO transition on September 1.