Stock Markets March 20, 2026

UBS Sticks with 'Attractive' Call on U.S. Stocks, Sees S&P 500 Reaching 7,700 by Year-End 2026

Bank cites profit growth, likely Fed easing and AI adoption as pillars of continued market advance despite geopolitical strain

By Caleb Monroe
UBS Sticks with 'Attractive' Call on U.S. Stocks, Sees S&P 500 Reaching 7,700 by Year-End 2026

UBS maintains an "Attractive" rating on U.S. equities, projecting the S&P 500 will climb to 7,300 by June and 7,700 by December 2026. The bank points to healthy corporate profit growth, anticipated Federal Reserve rate cuts, and value creation from AI adoption as key supports, while warning that prolonged disruptions to Persian Gulf energy flows could produce downside for stocks.

Key Points

  • UBS retains an "Attractive" view on U.S. equities and reiterates S&P 500 targets of 7,300 by June and 7,700 by December 2026.
  • Drivers cited include healthy corporate profit growth, expected Fed rate cuts later this year, and shareholder value creation from AI adoption; UBS forecasts 2026 S&P 500 earnings of $310 (11% growth).
  • Geopolitical developments in the Persian Gulf and energy flow disruptions are a primary risk; volatility metrics such as the VIX spike in March historically have preceded strong one-year S&P 500 returns.

UBS reiterated its positive stance on U.S. equities, keeping an "Attractive" view as it outlined a path for further gains in the S&P 500 through 2026. In a note led by David Lefkowitz, the bank’s Chief Investment Officer and Head of U.S. Equities, UBS set targets of 7,300 for the S&P 500 by June and 7,700 by December 2026.

The firm said these milestones are underpinned by what it called "healthy profit growth, supportive Fed policy, and the adoption of AI." UBS forecasted S&P 500 earnings of $310 for 2026, which it described as representing 11 percent growth.

UBS argued the market's firm performance year-to-date reflects this supportive backdrop. The note emphasized three elements the bank sees as sustaining the bull market:

  • Profit growth: Corporations are delivering earnings gains that UBS judges to be robust.
  • Monetary policy: The bank expects the Federal Reserve to cut rates later this year, which it views as supportive for equities.
  • AI adoption: UBS expects the deployment of artificial intelligence to create shareholder value and contribute to market upside.

On geopolitical risks, UBS framed its base case around a limited disruption to energy supplies stemming from the U.S.-Iran conflict. The bank expects oil prices to ease from elevated levels, a development it sees as clearing the way for equities to advance.

However, UBS cautioned that if energy does not resume flowing from the Persian Gulf in the coming weeks, investors should be prepared for potential downside in equity markets. The note also observed that historically the S&P 500 "typically rises after geopolitical events," a point UBS raised while outlining scenarios.

UBS pointed to market indicators that it interprets as signaling additional upside. When volatility spiked in March, the VIX closed above 29, a reading the bank said is "higher than 93 percent of all observations." UBS noted that historically the S&P 500 has delivered more than a 20 percent average return over the following year after comparable volatility spikes.

Reiterating its year-end 7,700 target, UBS continues to expect U.S. stocks to climb through the remainder of the year, conditioned on the macro and geopolitical assumptions laid out in its research note.


Note on promotional content in original source: This rewrite retains the market and research conclusions attributed to UBS in the source material. It does not reproduce or endorse any ancillary promotional claims that appeared alongside the original report.

Risks

  • Prolonged disruption to energy flows from the Persian Gulf could pressure oil markets and lead to equity downside - impacts energy and broad market sectors.
  • Elevated volatility, as evidenced by the VIX closing above 29 in March, signals uncertainty that could unsettle risk assets - impacts equities and derivative-linked strategies.
  • If futures monetary policy expectations change and the Fed does not cut rates as anticipated, the supportive policy backdrop assumed by UBS may weaken - impacts interest-rate sensitive sectors such as financials and real estate.

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