Stock Markets March 19, 2026

Retail checks show Nike running footwear driving strong demand at Dick's Sporting Goods

Truist notes sustained men’s running shoe momentum and full-price sales on select lifestyle models

By Nina Shah NKE
Retail checks show Nike running footwear driving strong demand at Dick's Sporting Goods
NKE

Truist retail checks indicate Nike running shoes are continuing to post robust sales at Dick’s Sporting Goods, led by men's models. The Vomero Premium has sold out for men after four weeks as the top seller in the men's running category, marking a second sellout following its initial launch. The Men’s Pegasus Premium has stayed within the top six all season, while the Air Max 270 Premium ranks in the lifestyle top 10 and is selling at full price.

Key Points

  • Nike running shoes are showing continued strong sales momentum at Dick's Sporting Goods, with the men's segment leading.
  • The Vomero Premium has sold out for men after four weeks as the top seller and this is its second sellout following an October launch.
  • The Men’s Pegasus Premium has consistently ranked within the top six through the holiday season and year-to-date; the Air Max 270 Premium ranks ninth and is selling at full price.

Truist's most recent retail checks show persistent strength for Nike Inc (NYSE:NKE) running footwear at Dick's Sporting Goods, with particular concentration in the men's segment.

The Vomero Premium has been especially notable. According to the checks, the men's Vomero Premium is completely sold out at Dick's after finishing as the number one seller in the men's running category for four consecutive weeks. This latest depletion represents the product's second sellout, following an initial launch that also sold out in October.

Another running model, the Men’s Pegasus Premium, is reported to have ranked fourth in sales and to have remained inside the top six throughout the entire holiday season and each week year-to-date.

Truist's review also captured performance in Nike's lifestyle lineup. The Nike Air Max 270 Premium placed ninth in the all-men's category and was selling at its full price of $180. The Air Max 270 Premium was released in late February.

On the equities side, Truist retains a Buy rating on Nike shares.


Context and implications

These point-of-sale observations from a sell-side retail check provide a snapshot of demand at a major sporting-goods retailer. The information highlights both repeated sellouts for a running model and sustained rankings for other styles across running and lifestyle categories at full retail on at least one lifestyle SKU.

Summary takeaway

  • Vomero Premium: sold out for men after four straight weeks as the top-selling men's running shoe; second sellout after October launch.
  • Men's Pegasus Premium: ranked fourth and remained inside the top six through the holiday season and year-to-date.
  • Air Max 270 Premium: placed ninth in all-men's category, selling at full price of $180; released in late February.
  • Truist maintains a Buy rating on Nike shares.

These findings represent retail-level performance at Dick's Sporting Goods as reported by Truist and do not include additional company commentary or broader sales data beyond the points listed above.

Risks

  • Retail checks reflect point-in-time inventory and ranking at a single retailer; these snapshots may not represent broader, company-wide sales trends - impacts retail and consumer discretionary sectors.
  • Sellouts and top rankings at one retailer do not guarantee sustained demand across channels or future inventory availability - impacts footwear manufacturers and retailers.

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