Stock Markets February 10, 2026

QVC Group Shares Collapse After Report of Possible Chapter 11 Debt Deal

Confidential talks with lenders center on a voluntary restructuring as the shopping network grapples with dwindling TV audiences and heavy leverage

By Nina Shah
QVC Group Shares Collapse After Report of Possible Chapter 11 Debt Deal

QVC Group's stock fell about 30% after a report said the company is privately negotiating with lenders about a potential voluntary debt restructuring that could be carried out through Chapter 11 bankruptcy proceedings. Discussions are ongoing and terms have not been finalized, while the firm faces pressure from declining viewership for its television shopping channels.

Key Points

  • QVC Group shares dropped about 30% after reports of creditor negotiations over debt restructuring.
  • Discussions are described as confidential and focused on a voluntary agreement that could be implemented within Chapter 11 proceedings.
  • Declining viewership for the company's television shopping channels is cited as an additional strain on its already substantial debt burden and complex balance sheet.

QVC Group's equity tumbled roughly 30% after a news report indicated the shopping network is in private negotiations with creditors over a potential debt restructuring that could be executed within a Chapter 11 bankruptcy process.

According to the report, QVC is conducting confidential talks with lenders aimed at confronting a complicated balance sheet and a substantial debt load. The discussions are said to focus on a voluntary agreement to reorganize obligations, with the option that such an agreement could be implemented as part of formal bankruptcy proceedings.

The company is contending with falling viewership for its television shopping channels, a trend the report says is adding strain to already stretched finances. The combination of weaker audience engagement and significant leverage is the backdrop to the negotiations with creditors.

Those familiar with the matter, who requested anonymity because the discussions remain private, have said the talks are ongoing. The report also stressed that no definitive decision has been reached and that terms of any potential restructuring have yet to be finalized.

The current situation reflects an active creditor negotiation process rather than an announced bankruptcy filing. The company and its lenders are reportedly exploring a voluntary, negotiated path to address debt concerns that could, if agreed, be implemented through Chapter 11. At this stage, however, there are no finalized terms and no public confirmation that the company will proceed with a filing.

Market reaction was immediate, with the firm's share price plunging on the report. The disclosures about the confidential nature of the talks and the absence of a conclusive decision were highlighted in the reporting, underscoring the fluid and uncertain status of the restructuring discussions.

This account is limited to the information contained in the report: the existence of confidential lender negotiations about a possible voluntary restructuring tied to Chapter 11, the company's heavy debt burden and complex balance sheet, the pressure from declining TV viewership, and the fact that terms and a filing decision have not been finalized. People with knowledge of the discussions have indicated talks are continuing.

Risks

  • No final decision on filing for bankruptcy has been made - this ongoing uncertainty could affect creditor and investor outcomes (impacts lending and credit markets).
  • Terms of any restructuring have not been finalized - negotiations could fail or change materially, leaving the company’s financial position unresolved (impacts the company’s creditors and lenders).
  • Declining television viewership continues to exert pressure on revenue and cash flow, complicating efforts to stabilize the balance sheet (impacts consumer retail and media/broadcast sectors).

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