Transaction details
Sara Kelly, who serves as Executive Vice President and Chief Partner Officer at Starbucks Corporation (NASDAQ: SBUX), sold 2,500 shares of Starbucks common stock on March 5, 2026. The shares were sold at $97.12 apiece, yielding total proceeds of $242,800. The disposition was carried out under a pre-arranged Rule 10b5-1 trading plan that Kelly adopted on December 3, 2025.
Post-sale holdings
Following the transaction, Kelly directly holds 59,608.5548 shares of Starbucks common stock. That total includes 40.385 shares acquired on December 31, 2025 through the Starbucks Employee Stock Purchase Plan, and 510.797 shares recorded as dividend equivalents on unvested, time-based restricted stock units.
Share performance and company size
Since the sale, Starbucks shares have risen to $99.77. Over the past six months the stock is up 20.68%, as the $113.68 billion coffee company continues its recovery.
Recent financials and strategic notes
Starbucks reported mixed results for the first quarter of fiscal 2026. The company posted earnings per share of $0.56, below analyst expectations of $0.59. Revenue for the quarter totaled $9.9 billion, topping forecasts of $9.62 billion.
In its international operations, Starbucks is continuing to expand its store footprint in India and is introducing new products there despite widening losses in the market. The company has prioritized growth in that market over near-term profitability, according to the information provided.
Analyst moves and outlook commentary
Guggenheim adjusted its forecasts for Starbucks, raising its fiscal second-quarter U.S. same-store sales forecast to 4.8% while trimming earnings-per-share estimates for fiscal years 2026, 2027 and 2028 by $0.05 each. Wolfe Research initiated coverage of the company with a Peerperform rating, noting Starbucks’ ongoing multi-year turnaround efforts. Bernstein reiterated an Outperform rating and maintained a $100 price target, citing the company’s ambition to reach $3.35 to $4.00 in earnings per share by 2028 through a combination of revenue growth and operating margin expansion.
Industry context per InvestingPro
According to InvestingPro, Starbucks remains a prominent company within the Hotels, Restaurants & Leisure industry and has increased its dividend for 16 consecutive years. The platform also indicates there are additional ProTips and in-depth Pro Research Reports available for subscribers seeking further analysis.
What the filing shows and what remains unchanged
The transaction was executed under a pre-established trading plan, and the post-sale holdings reflect share purchases through the employee stock purchase plan and dividend equivalents on restricted stock units. Beyond the facts reported here, no additional judgments about motives or future insider activity are provided in the filings summarized.