Kim Coffin, who serves as Senior Vice President and Chief Forager at Sprouts Farmers Market, Inc. (NASDAQ: SFM), sold 209 shares of the company common stock on March 13, 2026, at a price of $79.3798 per share, for a total consideration of $16590, according to a Form 4 submitted to the Securities and Exchange Commission.
The Form 4 states the transaction was a broker-assisted sale carried out to cover withholding tax obligations associated with the vesting of restricted stock units. The filing explicitly notes this was not a discretionary transaction by Coffin, but rather a tax-withholding arrangement tied to equity compensation.
One day earlier, on March 12, 2026, Coffin was granted 3,902 shares of Sprouts Farmers Market common stock through restricted stock units. The filing records the value of those granted RSUs as $0.00 in the section that documents the grant, and it specifies that the restricted stock units vest over a three-year period, contingent on continued employment.
After accounting for the March 12 grant and the March 13 broker-assisted sale, Coffin is reported to directly own 14,928 shares of Sprouts Farmers Market stock. The filing breaks down that total as consisting of 8,249 shares of common stock and 2,777 restricted stock units.
Context in the public markets: Sprouts Farmers Market is reported to have a market valuation of $7.74 billion and was trading at $81.73, noted as slightly above InvestingPro s Fair Value estimate in the filing details. The company s share price has declined roughly 34% over the past six months, while InvestingPro s analysis assigns Sprouts a financial health score of "GREAT."
Operational and earnings notes included in the same filing summarize recent company results. For the fourth quarter of fiscal 2025, Sprouts reported comparable store sales growth of 1.6%, exceeding Evercore ISI s expectation of 0.8%. Earnings per share for the quarter were $0.92, which beat Evercore ISI s estimate of $0.88 and the consensus estimate of $0.89.
Analyst reactions have been mixed following the quarterly results. BMO Capital lowered its price target to $70 and maintained a Market Perform rating, citing affordability concerns. UBS trimmed its target to $75 and kept a Neutral stance, pointing to growth concerns. Evercore ISI reduced its target to $83 but retained an Outperform rating, citing consumer concerns. Jefferies set a new price target of $105, referencing competitive pressures from Amazon s Whole Foods and challenges in sales growth.
These disclosures highlight a routine, compensation-related sale by an executive, and position that transaction alongside recent operating results and shifting analyst outlooks for Sprouts. The stock-level and analyst items provide context but do not change the filing s characterization of the March 13 sale as non-discretionary and tax-motivated.