Insider Trading June 10, 2026 04:52 PM

Sonic Automotive Executive Dyke Executes $4.26M Stock Sale Under Pre-Arranged Plan

President Jeff Dyke disposes of 50,000 shares across two trading days, leaving him with substantial direct and indirect holdings as the automaker navigates mixed quarterly results and new analyst coverage.

By Caleb Monroe
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Jeff Dyke, President of Sonic Automotive Inc. (NASDAQ: SAH), sold 50,000 shares of the company’s Class A Common Stock on June 9 and June 10, 2026, through a pre-established 10b5-1 trading plan. The transactions totaled $4,259,742 and were executed at weighted average prices ranging between $85.1339 and $85.2207. Following these sales, Dyke retains direct ownership of 543,668 shares and indirect holdings of 111,622 shares through Ash & Erin, LLC, though he disclaims beneficial ownership of the latter. The sales occur as Sonic Automotive reports mixed first-quarter 2026 results and receives new coverage from UBS, which highlights improvements in its EchoPark used vehicle segment despite overall revenue falling short of expectations.

Sonic Automotive Executive Dyke Executes $4.26M Stock Sale Under Pre-Arranged Plan
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Key Points

  • Jeff Dyke sold 50,000 shares across two trading days under a 10b5-1 plan, netting $4.26 million.
  • Sonic Automotive reported Q1 2026 EPS of $1.62, beating forecasts by 15.71%, while revenue fell short of expectations.
  • UBS initiated coverage with a buy rating and $90 price target, citing improved EBITDA in the EchoPark used vehicle segment.

Jeff Dyke, President of Sonic Automotive Inc. (NASDAQ: SAH), executed a series of stock sales totaling 50,000 shares of the company’s Class A Common Stock on June 9 and June 10, 2026. The transactions, valued at $4,259,742, were carried out under a pre-established 10b5-1 trading plan, a mechanism often used to facilitate predetermined stock sales while complying with securities regulations.

On June 9, 2026, Dyke sold 14,886 shares at a weighted average price of $85.1339 per share. The following day, June 10, he disposed of an additional 35,114 shares at a weighted average price of $85.2207 per share. The reported prices for these transactions ranged between $85.1339 and $85.2207, reflecting multiple trades within each day. Both transactions involved multiple trades, with the reported prices reflecting weighted averages.

Following these sales, Dyke directly holds 543,668 shares of Sonic Automotive’s Class A Common Stock. He also indirectly holds 111,622 shares through Ash & Erin, LLC, though he disclaims beneficial ownership of these indirectly held shares except to the extent of his pecuniary interest.

The stock sales come as Sonic Automotive shares trade at $84.15, reflecting strong momentum with a 29% gain over the past six months and a 38% year-to-date return. According to InvestingPro analysis, the stock currently appears overvalued relative to its Fair Value. Investors can access 10 additional InvestingPro Tips for SAH, including insights on the company’s dividend track record and analyst revisions.

In other recent news, Sonic Automotive Inc. reported its first-quarter earnings for 2026, revealing an earnings per share (EPS) of $1.62, which exceeded the forecast of $1.40 by 15.71%. Despite this strong EPS performance, the company’s revenue was $3.69 billion, slightly below the expected $3.73 billion.

Additionally, UBS has initiated coverage on Sonic Automotive with a buy rating and a price target of $90.00. The UBS analyst highlighted improvements in Sonic’s EchoPark used vehicle business, which has returned to positive EBITDA. Analyst Robert Saltzman from UBS set earnings per share estimates 7% and 10% above consensus for 2026 and 2027, respectively.

These developments reflect Sonic Automotive’s recent performance improvements and strategic advancements. Sonic AutomotiveFollowAnalyze SAHIncluded in our AI-picked strategies·Review strategies84.15▼-0.67(-0.79%)Closed·15:59:59·USD84.150.00(0.00%)After Hours·16:39:401D1W1M6M1Y5YMaxCreated with Highcharts 11.4.814:0014:3015:0015:3016:0017:0017:3018:0018:3019:0019:308485Analyze SAHThis article was generated with the support of AI and reviewed by an editor. For more information see our T&C.See the trade on SAH, but can't pull the trigger?Most traders can read a chart. The hard part is the moment: entry window open, pattern forming, and you're still waiting for more confirmation. That's the conviction gap — and our chart analysis closes it. Unlike other AIs that just read data, our Vision AI literally "sees" your charts and hands you a complete trading plan: entry, stop-loss, and profit target in under 60 seconds. Know exactly what to do next, every time.Try Chart Analysis for SAH

Risks

  • The company's revenue missed analyst expectations, signaling potential headwinds in consumer spending or operational efficiency.
  • Despite strong EPS, the stock appears overvalued relative to its Fair Value according to InvestingPro analysis, suggesting possible valuation risks.
  • The mixed financial results highlight challenges in balancing earnings growth with top-line revenue targets in the automotive retail sector.

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