Kevin J O’Connor, serving as a director of Procore Technologies, Inc. (NYSE:PCOR), executed multiple stock sales on March 10 and March 11, 2026, disposing of a combined 15,384 shares of common stock for approximately $882,480 in aggregate proceeds.
The transactions reported a range of weighted average prices. Overall pricing spanned from $57.23 to $58.03 per share. On March 10, O’Connor sold 7,528 shares at prices between $56.84 and $57.83, in addition to a block of 164 shares priced from $57.85 to $58.295. The following day, March 11, he sold 7,692 shares at prices ranging from $57.05 to $57.75.
Company filings indicate these dispositions were implemented pursuant to a pre-arranged 10b5-1 trading plan that took effect on November 21, 2024. After completing the sales, O’Connor still retains a substantial ownership position in Procore: he continues to indirectly hold 1,004,444 shares through the Kevin J. O’Connor Revocable Trust U/A DTD 06-13-19 and directly owns 16,632 shares.
Market context and recent company results
Procore's share price has fallen roughly 22% year-to-date, though the stock remains about 24% above its 52-week low of $46.08. Separately, the company reported fourth-quarter 2025 results that topped consensus expectations: earnings per share of $0.37 compared with forecasts of $0.36, and revenue of $349 million versus an anticipated $340.76 million.
Alongside the quarterly release, Procore announced two executive designations. Rachel Pyles was named Chief Financial Officer Designate and Walt Hearn was named Chief Revenue Officer Designate, with both set to assume their respective roles on April 1, 2026.
Analysts have responded with differing views following the announcements and results. Stifel reaffirmed a Buy rating and set a $63 price target. Canaccord lowered its price target to $10 from $15, citing a muted growth outlook, while BMO Capital maintained an Outperform rating with a $67 target.
InvestingPro analysis cited in filings suggests the stock appears undervalued at current levels based on Fair Value calculations and points to additional research available in its Pro Research Report and related tools for US equities.
Takeaways
- O’Connor completed sales totalling 15,384 shares for about $882,480 on March 10-11, 2026, under a 10b5-1 plan established November 21, 2024.
- Despite the disposals, O’Connor maintains a significant holding via both direct ownership and trust interests, totaling more than 1 million indirect shares plus direct shares.
- Procore delivered modestly better-than-expected Q4 2025 EPS and revenue, while analyst price targets and ratings remain divided.
The filings and data leave a clear record of the transactions and the broader company updates; they do not provide further commentary on the director's motivations beyond the 10b5-1 framework. Observers evaluating the company should consider the interplay between insider activity, recent financial performance, and the range of analyst views when assessing investor sentiment and positioning.