Insider Trading March 19, 2026

PROCEPT BioRobotics EVP Sells $139,230 of Stock as Company Advances U.K. Launch

Alaleh Nouri disposed of 5,363 shares under a previously adopted 10b5-1 plan; PRCT faces mixed analyst views amid product rollout and international expansion plans

By Priya Menon PRCT
PROCEPT BioRobotics EVP Sells $139,230 of Stock as Company Advances U.K. Launch
PRCT

Alaleh Nouri, Executive Vice President and CLO at PROCEPT BioRobotics Corp, sold 5,363 shares of company stock on March 19, 2026, for approximately $139,230 under a Rule 10b5-1 trading plan. The transaction occurred while shares trade at $25.68, down 56% over the past year. The company recently launched its HYDROS Robotic System in the U.K., added a new director, and received a mix of analyst ratings and price-target revisions.

Key Points

  • Alaleh Nouri sold 5,363 shares of PROCEPT BioRobotics on March 19, 2026, for roughly $139,230 under a Rule 10b5-1 trading plan.
  • PROCEPT launched its HYDROS Robotic System in the U.K. and plans additional international expansion in 2026; the company appointed Daniel Puckett to its board, expanding it from eight to nine members.
  • Analyst coverage is mixed: Baird started coverage with a Neutral rating ($30 PT); Truist lowered its target to $30 from $47 but kept a Buy rating citing lower 2027 forecasts; TD Cowen reaffirmed a Buy rating with a $34 target.

Alaleh Nouri, who serves as Executive Vice President and Chief Legal Officer at PROCEPT BioRobotics Corp (NASDAQ:PRCT), sold a total of 5,363 shares of the company's common stock on March 19, 2026, according to a Form 4 filing with the Securities and Exchange Commission.

The combined proceeds from the two transactions amounted to about $139,230. The first block of 3,031 shares was sold at prices spanning $25.025 to $26.020. The second block comprised 2,332 shares sold at prices between $26.025 and $26.450. The sales were executed pursuant to a Rule 10b5-1 trading plan that Nouri adopted on June 4, 2025. Following these dispositions, Nouri's direct holdings in PROCEPT total 105,354 shares.

At the time of the filing, PROCEPT's shares were trading at $25.68, representing a 56% decline over the past 12 months. The filing and the broader market context arrive as the company pursues commercial expansion for its robotic-assisted benign prostatic hyperplasia (BPH) therapy.


Corporate developments and commercial activity

PROCEPT has begun commercial activity in the United Kingdom with the launch of its HYDROS Robotic System. The system delivers Aquablation therapy for BPH using real-time ultrasound imaging interpreted by artificial intelligence, and the company has signaled plans for further international expansion through 2026. Management also expanded the board of directors by appointing Daniel Puckett to the board and its audit committee, increasing the board's size from eight to nine members.


Analyst coverage and outlook

Recent analyst moves present a mixed picture. Baird initiated coverage on PROCEPT with a Neutral rating and a $30 price target. Truist Securities lowered its price target to $30 from $47 while maintaining a Buy rating, citing reduced 2027 forecasts. TD Cowen reiterated a Buy rating with a $34 price target and noted confidence in the company's recent commercial adjustments despite the prior decline in share price. The firm continues to highlight the company's traction in robotic-assisted BPH therapy as a positive element of its commercial story.


What this means for markets and stakeholders

The insider sale is a disclosed, rule-compliant transaction executed under an existing trading plan and does not, on its face, introduce any new governance or compliance claims. Investors and market participants will likely weigh the insider activity alongside the company's international rollout, board changes, and the recent analyst revisions when assessing near-term valuation and execution risk.

Given the mix of product launches, board expansion and divergent analyst views, market attention will remain focused on execution of the HYDROS commercial rollout and how updated forecast assumptions translate into future financial performance.

Risks

  • Share price has declined 56% over the past year, indicating market volatility for the stock and potential downside risk for shareholders - impacts capital markets and investor sentiment.
  • Analyst revisions include a reduced 2027 forecast referenced by Truist, representing earnings and forecast uncertainty that could affect valuation - impacts equity analysts and institutional investors.
  • Planned international expansion in 2026 and the U.K. launch of HYDROS introduce execution and commercial adoption risks tied to medtech rollout and regulatory/market acceptance - impacts the medical devices and healthcare services sectors.

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