Insider Trading February 17, 2026

MediaAlpha CRO Keith Cramer Sells 10,000 Class A Shares, Receives 15,085 RSUs Amid Board Changes

Transaction details and governance updates follow the company's exit from controlled company status

By Nina Shah MAX
MediaAlpha CRO Keith Cramer Sells 10,000 Class A Shares, Receives 15,085 RSUs Amid Board Changes
MAX

MediaAlpha, Inc. Chief Revenue Officer Keith Cramer disposed of 10,000 shares of Class A Common Stock on February 17, 2026, generating approximately $71,599. Two days earlier he received 15,085 shares through the vesting of restricted stock units. The company also implemented bylaw amendments effective December 10, 2025 and announced a director resignation as part of a board transition.

Key Points

  • Keith Cramer sold 10,000 Class A shares on February 17, 2026, for approximately $71,599 at a weighted average price between $7.09 and $7.29.
  • On February 15, 2026, Cramer acquired 15,085 shares through the vesting of Restricted Stock Units, recorded at $0 per share; he now directly owns 182,154 shares.
  • MediaAlpha amended and restated its bylaws effective December 10, 2025, changing stockholder meeting procedures, adjournment voting standards, and removing the proxy cap; director Christopher Delehanty resigned as part of a board transition.

Insider sale and RSU vesting

MediaAlpha, Inc. (NASDAQ: MAX) reported that Chief Revenue Officer Keith Cramer sold 10,000 shares of Class A Common Stock on February 17, 2026, for roughly $71,599. The disposition was executed at a weighted average sale price that ranged from $7.09 to $7.29 per share.

Prior to that sale, on February 15, 2026, Cramer received 15,085 shares of Class A Common Stock as a result of Restricted Stock Units vesting. The company records show the price per share for that issuance as $0, reflecting the nature of RSU vesting rather than a market purchase.

Following these two reported transactions, Cramer is shown as directly owning 182,154 shares of MediaAlpha, Inc.


Corporate governance actions

Separately, MediaAlpha disclosed amendments and a restatement of its bylaws that took effect on December 10, 2025. The changes, described in the company press release and related SEC filing, include revisions to procedures governing stockholder meetings and adjustments to the voting standards required to adjourn such meetings. The company also removed the cap on the number of proxies stockholders may authorize.

In conjunction with those governance updates, MediaAlpha announced the resignation of director Christopher Delehanty as part of a broader board transition. The filing notes Delehanty had served on the board since July 2020 and previously acted as a director of the companys subsidiary, QL Holdings, LLC. The company stated that his resignation was not the result of any disagreement with the company regarding operations or policies.


Context provided by the company

The company framed these developments as part of its post-controlled-company transition, referencing the fact that MediaAlpha ceased to be a controlled company in 2024. The disclosures link the insider transaction data and governance changes to filings and a press release that outline procedural adjustments to how stockholder meetings are conducted and how proxy authority is handled.


What is known and what remains limited

The available information is limited to the items disclosed in the companys filings: the dates and sizes of the equity transactions, the effective date and scope of the bylaw amendments, and the identity and tenure of the departing director. The company has explicitly stated that the directors resignation was not due to disagreements over operations or policies. No additional commentary from the company or from Cramer was included in the disclosures.

Risks

  • Limited public information: disclosures include the transactions and governance changes but provide no additional commentary from the company or the insider, leaving future intentions unclear - impacts corporate governance and equity markets.
  • Board transition uncertainty: the resignation of a director as part of a broader board transition may create short-term governance uncertainty even though the company stated there were no disagreements over operations or policies - impacts investor perception and board oversight.
  • Bylaw changes: amendments to meeting procedures and voting standards could alter stockholder influence and proxy dynamics, potentially affecting shareholder engagement and governance outcomes - impacts corporate governance and shareholder relations.

More from Insider Trading

CSX Executive Sells $3.74M in Shares, Exercises Options Amid Earnings Miss and Leadership Change Feb 20, 2026 HCSG Executive Sells Nearly $916,000 in Stock as Earnings Beat Drives Analyst Upgrades Feb 20, 2026 Morningstar Executive Chairman Sells 13,858 Shares in $2.2M Transaction Feb 20, 2026 Ensign Group Legal Chief Disposes $105,115 in Stock After Option Exercise Feb 20, 2026 Ryder Executive Sells $597K in Shares as Stock Trades Near Yearly Peak Feb 20, 2026