Nexo has announced its return to the United States market in 2026, restoring a suite of its flagship products - Yield, Exchange, Loyalty and Credit Lines - under an explicitly U.S.-compliant operating framework. The company said it is executing the relaunch in partnership with regulated entities and that digital asset trading infrastructure for its U.S. offering will be provided by Bakkt, a publicly listed U.S.-based digital asset platform cited as designed to support institutional risk management and compliance.
The relaunch follows a period in which Nexo undertook a deliberate recalibration of its business in order to align more closely with jurisdictions where regulatory frameworks are developing and institutional standards are clearly defined. According to the company, the renewed U.S. presence reflects a long-term commitment to operate where innovation can proceed within established governance and risk-management norms.
What Nexo is offering in the U.S.
As part of the relaunch, Nexo is introducing a comprehensive set of digital-asset services intended to support advanced portfolio management and liquidity requirements for clients. The elements enumerated in the company’s announcement include:
- Flexible and Fixed-term Yield programs - Investment structures administered within a regulated framework that enable clients to accrue returns over varying time horizons.
- An integrated Exchange - A single interface through which clients can buy and sell digital assets, presented as an optimized trading experience.
- Crypto-backed Credit Lines - Lending facilities that provide liquidity without forcing liquidation of crypto holdings, with flexible repayment mechanics and support for multiple collateral types.
- A Loyalty program - Reward structures coupled with streamlined fiat and crypto on- and off-ramps supported via ACH and wire transfers.
The announcement highlights that Bakkt will supply the trading infrastructure that underpins the U.S. offering, framing the partnership as a way to establish a robust foundation and to align the global Nexo platform with U.S. regulatory expectations and governance practices.
Strategic rationale and stated priorities
Nexo framed the relaunch as a strategic alignment with clients and partners who prioritize resilience, strong governance, and disciplined risk management in the digital-asset ecosystem. The company described its renewed U.S. footprint as consistent with a broader strategy to build a digital-wealth infrastructure centered on trust, long-term value creation, and responsible innovation.
The company also quantified its global activity, noting that it has processed over $371 billion in transactions. Nexo presented this figure as part of its case for institutional-grade capability and reach as it reinstates services in the United States.
Global expansion and brand partnerships
The announcement situates the U.S. relaunch within a continued pattern of international expansion and brand-level partnerships. Specific commercial relationships and strategic moves cited include:
- Becoming the Title Partner of the ATP 500 Nexo Dallas Open in a multi-year agreement.
- Serving as the inaugural Digital Asset Partner of the Audi Revolut F1 Team.
- Holding the position of Official Digital Assets Partner of the DP World Tour and the Australian Open.
- Expanding in Latin America through the acquisition of Buenbit, a CNV-registered Virtual Asset Service Provider based in Argentina.
These collaborations were presented as part of the company’s broader effort to expand its global presence and commercial footprint while delivering digital-asset services to diverse markets.
Operational and contact details
The company emphasized that its U.S. relaunch will operate via partnerships with regulated entities and that Bakkt will provide trading infrastructure to meet U.S. compliance expectations. For further information, the company listed its U.S. website at nexo.com/us and provided media contact information: [email protected] for Nexo, and [email protected] for Bakkt.
Summary and context
Nexo’s re-entry into the U.S. market restores a slate of consumer-facing crypto products while emphasizing regulatory compliance, institutional governance, and partnerships with regulated counterparts. The company is positioning the relaunch as a return to markets where evolving regulatory frameworks and clear institutional standards allow for responsible growth. Bakkt’s role as the provider of trading infrastructure is presented as central to meeting those expectations.
Key points
- Nexo is relaunching its Yield, Exchange, Loyalty, and Credit Lines in the United States via partnerships with regulated entities.
- Bakkt will provide the U.S. trading infrastructure that aligns Nexo’s platform to U.S. regulatory and governance expectations.
- Nexo reported having processed over $371 billion in transactions globally and highlighted recent brand and market expansion activities, including sports partnerships and an acquisition in Argentina.
Risks and uncertainties
- Regulatory developments remain a central determinant of operating conditions - changes in U.S. regulatory expectations could affect the compliance framework within which Nexo offers services.
- Execution risk tied to partnerships - the U.S. relaunch depends on regulated partners and third-party infrastructure provided by Bakkt, which introduces partner-related operational and governance dependencies.
- Market adoption and product uptake - demand for the reinstated Yield, Exchange, Loyalty, and Credit Line products in the U.S. is not specified and may vary across client segments and market conditions.
Contact and further information
For media inquiries, the announcement provided contact emails: [email protected] for Nexo and [email protected] for Bakkt. The Nexo U.S. site is available at nexo.com/us.