Analyst Ratings February 9, 2026

UBS Lowers Estée Lauder Price Target to $107, Citing Top-Line Uncertainty and High Valuation

Broker keeps Neutral rating as multiple analysts adjust forecasts and the cosmetics group reports modest sales gains amid strategic moves

By Nina Shah EL
UBS Lowers Estée Lauder Price Target to $107, Citing Top-Line Uncertainty and High Valuation
EL

UBS reduced its 12-month price target for Estée Lauder to $107 from $119 while retaining a Neutral rating, flagging concerns about management’s top-line guidance and the stock’s stretched valuation. Multiple broker actions and recent company developments - including modest quarterly sales growth, an investment in a Mexican fragrance brand and a new digital scent tool - underscore investor debate over growth prospects, margin recovery and the timing of a durable turnaround.

Key Points

  • UBS cut its price target for Estée Lauder to $107 from $119 and kept a Neutral rating, citing concerns over top-line guidance and valuation.
  • The stock dropped 16.24% over the past week and 18 analysts have recently lowered earnings expectations, reflecting reduced near-term visibility.
  • Estée Lauder reported 5.6% year-over-year sales growth for the quarter ending in December, with organic sales up 3.8%; brokers are split on outlook and targets range from $70 to $130.

UBS lowered its price target on Estée Lauder (NYSE:EL) to $107.00 from $119.00 on Monday and kept a Neutral rating on the company, pointing to doubt over the sustainability of the group’s revenue trajectory and the current valuation multiple.

The firm highlighted that management’s top-line guidance effectively assumes no material improvement in the second half of the fiscal year despite easier year-over-year comparisons. UBS analyst Peter Grom said this outlook, combined with doubts around the pace of organic expansion, underpins the reassessment of the price target.

Market action has been notable: the stock fell 16.24% over the past week according to InvestingPro data, and UBS noted that 18 analysts have recently trimmed earnings estimates for the upcoming period. Those downward revisions are consistent with the broker’s caution on both near-term results and the shape of a recovery.

Valuation is another central concern. Estée Lauder currently trades at a Price/Book ratio of 8.93 and an EV/EBITDA multiple of 19.18, even though the company was not profitable over the last twelve months. UBS flagged that the stock is trading at roughly 40 times its revised next-twelve-months earnings estimate, a level that the broker finds hard to justify without clearer improvement in organic growth and profitability.

UBS described the company as "clearly in the early innings of a turnaround," but said that the combination of high multiples and limited visibility into an accelerating top and bottom-line trajectory means it needs either a more attractive entry point or greater clarity from management before adopting a more constructive stance.


Other broker activity and company developments

Estée Lauder reported 5.6% year-over-year sales growth for the quarter ending in December, marginally ahead of analyst expectations. On an organic basis - excluding foreign exchange effects - sales rose 3.8% from the prior year.

Broker responses have varied. Canaccord Genuity maintained its Hold rating with a $100 price target. BofA Securities increased its price target to $130 and added Estée Lauder to its US 1 list, citing higher earnings-per-share expectations. In contrast, Rothschild Redburn downgraded the stock from Neutral to Sell and cut its price target to $70, expressing concern about the company’s margin recovery amid the significant transformation tied to the "Beauty Reimagined" strategy.

Alongside financial results and analyst reactions, Estée Lauder has progressed with strategic initiatives. The company’s New Incubation Ventures made its first Latin American investment by acquiring a minority stake in XINÚ, a Mexican luxury fragrance brand. The firm also rolled out a digital experience with Jo Malone London - an AI-powered Scent Advisor tool intended to improve the online fragrance shopping experience in the United States and the United Kingdom.


Bottom line

UBS’s adjustment reflects a mix of top-line caution, multiple compression risk and an uneven analyst outlook. While the company has taken steps to refresh its product and digital offerings and has reported modest sales growth, brokers remain divided on the timing and magnitude of margin recovery and sustainable organic growth. For now, UBS says it needs either a lower entry valuation or clearer evidence of accelerating revenue and profit trends before changing its Neutral stance.

Risks

  • Uncertain revenue trajectory - Management guidance implies limited improvement in the second half of the fiscal year despite easier year-over-year comparisons, creating downside risk for top-line forecasts. (Impacted sectors: consumer discretionary, retail)
  • High valuation relative to earnings - The company trades at approximately 40 times UBS’s revised next-twelve-months estimates and shows elevated Price/Book and EV/EBITDA multiples despite not being profitable over the last twelve months, increasing sensitivity to execution and sentiment shifts. (Impacted sectors: equities, consumer staples/discretionary)
  • Margin recovery uncertainty - Broker concerns about the pace of margin recovery under the "Beauty Reimagined" transformation could pressure profitability expectations and influence investor sentiment. (Impacted sectors: consumer discretionary, specialty retail)

More from Analyst Ratings

HSBC Lowers Synopsys Rating to Hold, Flags 2026 as Transition Year Feb 21, 2026 DA Davidson Cuts Uber Price Target Citing Elevated Investment; Buy Rating Intact Feb 20, 2026 Freedom Capital Markets Raises Freeport-McMoRan to Buy, Cites Copper Supply Tightness Feb 20, 2026 BofA Lifts CF Industries Price Target After Strong Q4 EBITDA; Maintains Underperform Rating Feb 20, 2026 Truist Lifts Tandem Diabetes Price Target as Company Shifts Toward Pharmacy Model Feb 20, 2026