Analyst Ratings February 6, 2026

TD Cowen Sticks With Sell on Roblox, Citing Weakening Engagement and Guidance Risk

Analyst keeps $70 price target after Q4 results, flags soft post-holiday engagement and a possible FY26 guidance miss

By Hana Yamamoto RBLX
TD Cowen Sticks With Sell on Roblox, Citing Weakening Engagement and Guidance Risk
RBLX

TD Cowen has reissued a Sell rating and a $70 price target on Roblox Corp. following the company's fourth-quarter report. While bookings largely matched expectations and revenue has risen materially year-over-year, the research team warns that engagement metrics have softened since last summer and since December versus seasonal norms, creating an elevated risk that fiscal 2026 guidance may prove aspirational.

Key Points

  • TD Cowen reaffirmed a Sell rating and $70 price target on Roblox after Q4 results, citing weakening engagement and guidance risk.
  • Roblox's Q4 bookings were essentially in line with estimates; revenue rose 35.77% year-over-year over the last twelve months per InvestingPro data.
  • Several other firms adjusted targets after the quarter, ranging from price-target cuts (Jefferies, UBS, Needham, Oppenheimer) to an upgrade (Freedom Capital Markets), reflecting diverging views on bookings, guidance and AI-related competition.

TD Cowen maintained its Sell rating and $70.00 price target on Roblox Corp. (NYSE:RBLX) after the video game company released fourth-quarter results, citing concerns about player engagement trends and the risk that management's fiscal year 2026 guidance may be too optimistic.

The firm highlighted that Roblox's Q4 bookings were "almost exactly in-line" with its own estimates. Despite that operational alignment, TD Cowen pointed to engagement metrics that have weakened since a peak last summer and described trends since December as "very soft" relative to typical seasonal patterns.

Market data shows the stock trading at $61.28 and having fallen by nearly 8% over the prior week. InvestingPro data noted by analysts indicates the stock's relative strength index (RSI) is in oversold territory. Separately, InvestingPro figures also show Roblox has delivered revenue growth of 35.77% over the last twelve months.

TD Cowen characterized the company's FY26 outlook as "quite aspirational" when measured against current engagement performance. While the research team dismissed recent industry chatter that artificial intelligence alone will upend video game franchises - calling such fears "unwarranted" - it nonetheless warned of an "uncomfortably high" chance that Roblox could miss its guidance.

The firm described itself as "conflicted" on the stock, balancing constructive elements in the business against the tangible risk posed by a guidance miss. Ultimately, TD Cowen retained the Sell rating on the view that FY26 guidance remains "at-risk" and that continued weak engagement could create an "increasingly uncomfortable overhang" on the shares unless user activity rebounds.


Analyst moves after the quarter

Several other firms adjusted their views following Roblox's fourth-quarter results, reflecting a range of interpretations:

  • Jefferies lowered its price target to $70, citing better-than-expected bookings and describing first-quarter bookings guidance as "likely conservative."
  • Oppenheimer cut its target to $130 and noted that bookings of $2.22 billion beat consensus estimates and represented 63% year-over-year growth.
  • UBS trimmed its price target to $74, explicitly pointing to concerns about competition from artificial intelligence within the gaming sector.
  • Needham reduced its target to $105, attributing the move to a broad technology sector sell-off but remaining upbeat on Roblox's fundamentals.
  • Freedom Capital Markets upgraded Roblox to a Buy rating while keeping its $85 price target, highlighting the current trading multiple as a factor.

These analyst adjustments present investors with differing lenses on Roblox's outlook: some focus on the strength in bookings and revenue growth, while others emphasize near-term execution risks tied to engagement and sector pressures from AI competition.


What this means for investors

TD Cowen's retained Sell call centers on the possibility that management's FY26 targets may be difficult to achieve without an uptick in engagement metrics. The varied responses from the analyst community underscore both the upside tied to robust bookings and revenue, and the downside risk if user activity continues to soften.

Risks

  • At-risk FY26 guidance - TD Cowen warns that management's fiscal 2026 targets could be aspirational given current engagement trends; this risk primarily affects investors in the gaming and broader technology sectors.
  • Softening engagement - The firm notes "very soft trends since December relative to seasonal norms," creating execution risk tied to user activity levels in the online gaming market.
  • AI-related competitive concerns - UBS cited AI competition in gaming as a driver for its price-target adjustment, introducing strategic risk for companies in the interactive entertainment and technology sectors.

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