Analyst Ratings February 11, 2026

Roth/MKM Starts Coverage on Prenetics with Buy Call, Cites IM8’s Rapid Revenue Scaling

Analyst sets $36 price target, highlighting IM8 supplement’s run-rate and Prenetics’ asset base as drivers for upside

By Marcus Reed PRE
Roth/MKM Starts Coverage on Prenetics with Buy Call, Cites IM8’s Rapid Revenue Scaling
PRE

Roth/MKM initiated coverage on Prenetics (NASDAQ: PRE) with a Buy rating and a $36.00 price target, a valuation implying roughly 75% upside from a $20.51 share price. The firm points to IM8, a supplement brand launched in late-2024, which has scaled to over $100 million in run-rate revenue and prompted management to concentrate on the brand. Prenetics reported 201% revenue growth over the past twelve months but logged an EPS of -$3.62 over the same period; analysts expect the company to return to profitability this year.

Key Points

  • Roth/MKM initiated Prenetics with a Buy rating and a $36.00 price target, representing ~75% upside from $20.51.
  • IM8, introduced in late-2024, has reached over $100 million in run-rate revenue and is now the company’s operational focus; Prenetics recorded 201% revenue growth over the past twelve months.
  • The valuation is based on 2.5 times estimated 2026 revenue and incorporates Prenetics’ non-core assets; the company posted an EPS of -$3.62 over the last twelve months but is expected to reach profitability this year.

Roth/MKM launches coverage

Roth/MKM began coverage of Prenetics (NASDAQ: PRE) on Wednesday, assigning a Buy rating and establishing a $36.00 price target. The price objective equates to about a 75% upside when compared with the stated current share price of $20.51.


IM8 fuels the thesis

The research note points to IM8, a supplement brand that Prenetics introduced in late-2024, as the central rationale for the call. According to Roth/MKM, IM8 has rapidly scaled to more than $100 million in run-rate revenue and has become the exclusive operational focus for Prenetics’ management team. That pivot is reflected in the company’s recent top-line performance, with revenue expanding 201% over the last twelve months.


Profitability and past challenges

Despite the revenue acceleration, Prenetics was not profitable over the previous twelve months, posting an EPS of -$3.62. The research note indicates that analysts project the company will achieve profitability within the current year. The firm also notes that Prenetics faced headwinds after completing its business combination with SPAC Artisan Acquisition Corp. in 2022, but has since redirected its strategy around the IM8 brand.


Valuation approach and balance sheet

Roth/MKM’s $36.00 price target is derived from a multiple-based valuation - specifically 2.5 times Prenetics’ estimated 2026 revenue - and the firm’s model includes the company’s non-core assets in that assessment. The research team also emphasized that the market appears to undervalue both IM8’s future growth trajectory and Prenetics’ asset-rich balance sheet.


Implications for investors

For investors, the initiation frames Prenetics as a high-growth supplement play centered on IM8, offset by the recent history of unprofitability and the company’s reorientation following the 2022 SPAC transaction. The Buy rating and the stated valuation multiple provide a clear line of sight into Roth/MKM’s expectations for revenue expansion through 2026 and the role of non-core assets in the firm’s valuation assumptions.


Key takeaways

  • Roth/MKM starts coverage of Prenetics with a Buy rating and a $36.00 target, implying roughly 75% upside from $20.51.
  • IM8, launched in late-2024, has scaled to over $100 million in run-rate revenue and is now management’s main focus.
  • Revenue grew 201% year-over-year, though the company reported an EPS of -$3.62 for the last twelve months; analysts expect profitability this year.

Note: The article reflects the information contained in the initiating research note and the company metrics cited therein.

Risks

  • Prenetics was unprofitable over the last twelve months with EPS of -$3.62, indicating ongoing profitability risk in the near term - this impacts investor returns in healthcare and consumer supplement sectors.
  • The company previously struggled following its 2022 business combination with SPAC Artisan Acquisition Corp., highlighting execution risk tied to strategy shifts and integration - a factor for markets and M&A activity.
  • The price target depends on estimated 2026 revenue and a 2.5x multiple; deviations from revenue projections or valuation multiples would affect the target’s validity - this affects equity valuation dynamics in small-cap growth names.

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