Analyst Ratings February 20, 2026

Canaccord Lowers Etsy Price Target After Q4; Analysts Offer Mixed Responses

Canaccord trims target to $72 but stays constructive as Etsy posts largely in-line Q4 and provided upbeat forward metrics

By Sofia Navarro ETSY
Canaccord Lowers Etsy Price Target After Q4; Analysts Offer Mixed Responses
ETSY

Canaccord Genuity reduced its price objective for Etsy Inc. to $72 from $80 while keeping a Buy rating after the company's fourth-quarter results. Etsy reported results broadly in line with expectations, with modest GMV growth, a strong gross margin and solid free cash flow. Management provided forward guidance that implies upside to take rate and adjusted EBITDA margins versus consensus, even as several other firms adjusted their targets and ratings following the quarter.

Key Points

  • Canaccord Genuity reduced its Etsy price target to $72 from $80 but maintained a Buy rating.
  • Etsy's Q4 results were broadly in line with expectations: slight GMV growth, a 72% gross profit margin, and $678 million in trailing-12-month free cash flow.
  • Management guided to low single-digit GMV growth in Q1 and expects GMV to remain positive through 2026; guidance for take rate and adjusted EBITDA margin showed upside to consensus.

Canaccord Genuity cut its 12-month price target for Etsy Inc. to $72 from $80 on Thursday but left its rating unchanged at Buy. The shares are trading at $48.14, reflecting a 26% decline over the past six months, though InvestingPro analysis cited in the earnings note characterizes the stock as undervalued at current levels.

In its review of Etsy's fourth-quarter performance, the firm described the results as broadly consistent with expectations. Etsy Marketplace gross merchandise sales (GMV) rose slightly year-over-year, aided by a modest foreign-exchange tailwind and stronger spending in certain marketing channels. The company reported a 72% gross profit margin and produced $678 million in free cash flow over the trailing twelve months.

Within product verticals, Home and Living - Etsy's largest category - returned to positive year-over-year GMV growth in the fourth quarter. The Etsy mobile application showed continued strength: app downloads increased 4% year-over-year, and app-based GMV growth accelerated.

Management highlighted a nascent but fast-growing cohort it described as "agentic" traffic, which remains under 1% of total site traffic but is expanding at about 15 times year-over-year. According to the company, these users demonstrate higher purchase intent and a greater average order value than typical traffic.

Looking ahead, Etsy provided guidance for the core Marketplace that calls for GMV to rise in the low single digits in the first quarter, with management expecting GMV growth to remain positive throughout 2026. The first-quarter and full-year 2026 guidance for take rate and adjusted EBITDA margin were presented as having notable upside relative to consensus estimates.

For investors seeking a deeper dive, Etsy's Pro Research Report on InvestingPro is cited as a resource; it is listed as one of more than 1,400 available reports on the platform.


Other analyst activity and company disclosures around the quarter included:

  • Etsy reported fourth-quarter 2025 earnings per share of $0.92, beating the expected $0.85.
  • Record quarterly revenue was $882 million, a hair below the $884.14 million consensus estimate.
  • The company announced the sale of Depop; management described Depop as having served as a growth buffer while also acting as a drag on adjusted EBITDA.
  • Needham lowered its price target on Etsy to $65 from $76 but kept a Buy rating, citing positive implications for future EBITDA estimates from the Depop sale.
  • Cantor Fitzgerald trimmed its target to $51 from $55 and maintained a Neutral rating, noting GMV was largely in line with expectations while EBITDA exceeded prior estimates by 4%.

Together, the post-quarter commentary and target adjustments reflect a mixed but generally constructive tone among analysts: revenue slightly missed consensus, earnings beat, and strategic decisions such as the Depop sale reverberated through estimates for profitability.


This analysis presents the company-reported operational and financial metrics and the subsequent analyst adjustments without extrapolation beyond the information released by the company and the firms mentioned.

Risks

  • Revenue was slightly below consensus in the quarter - this may affect investor sentiment in the retail and e-commerce sectors.
  • The Depop sale, while expected to improve adjusted EBITDA going forward, had previously acted as both a growth buffer and a drag on adjusted EBITDA, creating uncertainty for near-term profit metrics in Etsy's marketplace business.
  • A small but rapidly growing segment of agentic traffic remains less than 1% of total traffic; reliance on nascent customer cohorts can introduce variability in order volumes and average order value for the online marketplace sector.

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