Summary of transaction
Brady Brewer, who serves as CEO, International at Starbucks Corp (NASDAQ:SBUX), sold 588 shares of Starbucks common stock on April 17, 2026. The shares were sold at a price of $100.00 each, producing total proceeds of $58,800. The sale was carried out pursuant to a Rule 10b5-1 trading plan that Mr. Brewer adopted on December 3, 2025. The details of the transaction were disclosed in a Form 4 filing with the Securities and Exchange Commission on April 21, 2026.
Post-sale holdings and market context
Following the disposition, Mr. Brewer directly holds 83,787.502 shares of Starbucks common stock. At the time of reporting, Starbucks shares were trading at $97.83 and the company’s market capitalization stood at $111.28 billion. An InvestingPro analysis noted in the filing commentary suggests that the company appears overvalued at current levels.
Dividend and shareholder context
An InvestingPro tip included with the filing information points out that Starbucks has increased its dividend for 16 consecutive years. The current dividend yield referenced in that tip is 2.54%.
Analyst views ahead of fiscal Q2
Several brokerages have published or reiterated ratings and price targets as Starbucks approaches its fiscal second-quarter earnings report. The recent assessments present a range of expectations for sales, earnings, and operational momentum:
- UBS reiterated a Neutral rating and set a $100 price target, projecting U.S. same-store sales growth in the range of 5% to 7%, which the note indicates is above the consensus figure of 3.9%.
- Stifel increased its price target to $115 from $105 and kept a Buy rating, expecting reported earnings to be consistent with the Street’s EPS estimate of $0.42.
- RBC Capital maintained a Sector Perform rating with a $105 price target, forecasting a revenue beat but flagging concerns over EBIT and earnings per share.
- Tigress Financial resumed coverage with a Buy rating and assigned a $122 price target, citing an operational revival and global expansion as primary growth drivers.
- Deutsche Bank reiterated a Buy rating with a $114 price target and projected 6% U.S. same-store sales growth, supported by improved operations and marketing efforts.
These analyst notes underscore a divergence of views on Starbucks’ near-term performance, with estimates varying on same-store sales, margins, and the company’s ability to translate operational improvements into earnings.
Disclosure
Transaction details were reported on a Form 4 filed with the SEC on April 21, 2026.