Analyst Ratings February 20, 2026

DA Davidson Lowers NICE Price Target to $125 While Keeping Neutral Rating

Analyst trims valuation despite stronger cloud revenue and accelerating AI momentum after Q4 outperformance

By Leila Farooq NICE
DA Davidson Lowers NICE Price Target to $125 While Keeping Neutral Rating
NICE

DA Davidson reduced its price objective on NICE Systems to $125 from $130 and left its rating at Neutral after the company reported fourth-quarter 2025 results that beat expectations and issued optimistic 2026 guidance. Shares have rallied following the earnings beat, driven by cloud revenue growth and heightened AI momentum, but the firm said the new target reflects a conservative valuation metric: 12 times 2026 free cash flow.

Key Points

  • DA Davidson cut its price target on NICE to $125 from $130 but maintained a Neutral rating - this affects equity investors and analysts covering enterprise software and cloud companies.
  • NICE's fourth-quarter 2025 results beat expectations, with strong cloud revenue growth and accelerating AI momentum driving a roughly 13% post-earnings share increase; one-week return was 7.73%.
  • The $125 target equates to about 12 times 2026 free cash flow; InvestingPro data shows a P/E of 11.77 and a PEG of 0.26, signaling valuation metrics that market participants may find attractive relative to growth prospects.

Summary

DA Davidson has lowered its price target on NICE Systems Ltd to $125 from $130 while retaining a Neutral rating on the stock. The change follows NICE's fourth-quarter 2025 results, which surpassed analyst expectations and drove a notable uptick in the shares. Management's 2026 guidance and commentary on AI and on-premise seat monetization influenced DA Davidson's view of the company's durability, though the analyst stopped short of an upgrade.

Analyst action and valuation backdrop

The new $125 target reflects DA Davidson's valuation of approximately 12 times 2026 free cash flow. Despite the lowered target, the analyst team preserved its Neutral stance. InvestingPro data cited by market observers shows NICE trading at a price-to-earnings ratio of 11.77 and exhibiting a PEG ratio of 0.26, metrics that some consider indicative of an attractive valuation relative to growth.

Market reaction and recent performance

Shares of NICE climbed roughly 13% after the company reported fourth-quarter 2025 results that exceeded expectations. The one-week return of 7.73% captures some of that momentum. InvestingPro Fair Value analysis still categorizes the shares as undervalued, even after the post-earnings rise.

Guidance, cloud growth and margins

NICE issued 2026 guidance that pointed to stronger-than-anticipated cloud growth and signaled non-GAAP operating margins tracking toward the high end of management's preliminary 25% to 26% framework by year-end. Those forward-looking elements appear to have contributed materially to analysts' more favorable view of the company's operational durability.

AI commentary and on-premise opportunity

Management provided constructive commentary about recent AI innovation and highlighted an expanding opportunity to monetize the remaining 60% of on-premise seats. DA Davidson noted that this commentary left the firm more positive on NICE's durability, while stopping short of changing the overall rating.

Business focus and recent results

NICE Systems supplies customer engagement and financial crime prevention software solutions. In its latest quarter the company recorded strong cloud revenue growth and an acceleration in AI momentum, factors that likely contributed to the reported earnings beat. Analysts have highlighted NICE's ability to outperform expectations and emphasized the firm's ongoing focus on enhancing its AI-powered customer experience platform.

Investor focus going forward

Investors and analysts are watching how NICE converts AI and cloud momentum into sustained revenue and margin expansion. For clients seeking deeper analysis, NICE's comprehensive Pro Research Report is available via InvestingPro.


Bottom line

DA Davidson's reduction of the price target to $125 reflects a more conservative valuation stance despite a stronger near-term operational outlook from NICE, as evidenced by the company's Q4 beat, cloud strength, and AI acceleration. The Neutral rating remains in place even as market participants reassess the stock's valuation and strategic opportunities.

Risks

  • Monetization risk: NICE highlighted an opportunity to monetize the remaining 60% of on-premise seats, a pathway that may face execution uncertainty - this impacts enterprise software and cloud revenue conversion.
  • Guidance sensitivity: 2026 outlook depends on sustained cloud growth and reaching the high end of the 25%-26% non-GAAP operating margin framework; failure to meet these targets would affect margins and investor sentiment in the software sector.
  • Valuation adjustment: Despite positive operational signals, DA Davidson kept a Neutral rating while lowering the price target, indicating potential for stock volatility if improved fundamentals are not sufficiently reflected in valuation.

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