Buy BBWI: Cheap, Cash-Generating Retailer with a Path to Double-Digit Total Return
Bath & Body Works (BBWI) trades at a discounted multiple (P/E ~6.5, P/FCF ~4.8) while generating nearly $1.0B of free cash flow. The business has to repair a misfired adjacencies strategy and navigate litigation headlines, but a refocus on core fragrance and home categories plus expected margin recovery could produce double-digit total returns over…